Value-based pricing: a win-win for firms and clients

The shift from hourly billing to value-based pricing is transforming the way accounting professionals deliver and price their services. By aligning pricing with the value provided, rather than time spent, firms can foster stronger client relationships and increase profitability.

For clients, this model offers greater clarity on costs and a direct connection to the outcomes they receive. It’s not just about pricing differently—it’s about thinking differently and positioning your firm as a trusted advisor. As competitive pressures grow, embracing value-based pricing can set your firm apart and position you for long-term success.

At Cross + Co value-based pricing has been our standard from the beginning.  Offering Transformative Accounting, Fractional CFO/Controller Services, Tax Solutions,
and Financial Optimization. How has your experience been with value-based pricing? I’d love to hear your thoughts.